Track 9 of 14
Master social media platforms. Learn content strategy, community management, and audience growth.
Social Media Optimization is crucial for brand building in the digital age. In this comprehensive 10-week program, you'll master all major social platforms.
From content strategy and community management to influencer collaboration and analytics, this course equips you with the skills to build engaged audiences and drive business results on social media.
Create engaging content for all social platforms
Develop comprehensive social media strategies
Manage communities and build loyal followers
Use social media analytics and insights
Run profitable social media advertising campaigns
Collaborate with influencers and brand ambassadors
Master platform-specific features and trends
Build personal and brand social presence
₹4-8L
₹3-8L
₹6-12L
Week 1-2
• Platform overview
• Content strategy
• Audience analysis
• Goal setting
Project: Create Social Media Strategy
Week 3-4
• Page optimization
• Content types
• Stories & Reels
• Ad targeting
Project: Grow Instagram Account
Week 5-6
• Tweet strategy
• LinkedIn B2B
• Hashtags
• Engagement tactics
Project: Build LinkedIn Presence
Week 7-8
• Content calendar
• Community engagement
• Crisis management
• Analytics
Project: Manage Social Community
Week 9-10
• Influencer marketing
• Affiliate marketing
• Monetization strategies
• Capstone
Project: Capstone SMO Campaign
Social media management and scheduling platform
Advanced Level
Content scheduling and analytics tool
Beginner Level
Facebook and Instagram management
Intermediate Level
Visual content calendar for Instagram
Intermediate Level